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Really like Channel 4's new branding

1 min read

Back in the early 80's the UK had 3 television channels, then along came Channel 4. It's always been a little off kilter and "risky". This was where I first came across the films of [Peter Greenaway](http://www.imdb.com/name/nm0000425/?ref_=fn_al_nm_1), televised Sumo wrestling, and of course [Johnny Vaughn](https://youtu.be/urPG8kB_gVw).

Though I haven't lived in the UK for over a decade now, it's still great to see Channel 4 redefine itself through its brand identity.

Love the take on [Powaqqatsi](http://www.koyaanisqatsi.com/films/powaqqatsi.php) at [2:15](https://youtu.be/FTsmtfR9MP8?t=2m15s) :-) You can see more at [Web Designer Depot](http://www.webdesignerdepot.com/2015/09/channel-4-reveals-a-bizarre-rebrand/?ref=webdesignernews.com).